Let’s work together
With more than 20 years leading teams and launching successful user- and customer-centric products, Emily Lowry is a strategy & operations leader who knows how to make quick and informed decisions to get things done.
What I do best
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Lead teams
Content Design Manager, Meta
Director of Content Strategy, Conversa Health
VP of Programming, izo (fka DanceOn)
Head of Programming & Media Planning, Nickelodeon North Europe
Director of Programming & Media Planning, TeenNick (fka The N)
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Launch products
Built up the UX writing practice at Babylist
Combined company account access experience for Meta products, including Facebook, Instagram, Messenger, and WhatsApp
Automated patient care chatbot programs for Northwell Health, MedStar, Prisma Health, University Hospitals, El Camino Health, University of California San Francisco (USCF), Healthgrades, Ochsner Health, Atrium Health
Freeform’s 25 Days of Christmas television programming event, 2016
Freeform’s TV network app, 2016
Nickelodeon Kids Choice Awards 2013, 2014 for 8 countries (DE, NL, BE, AT, CH, SE, DK, PL)
Nick Jr 24-hour multi-language TV channel in 24 countries, including BG, CZ, HU, RO, TR, ZA
The ‘90s Are All That TV programming block launch, TeenNick US
Degrassi: The Next Generation TV series, seasons 2-11, TeenNick US (The N)
The N to TeenNick network rebranding
The N 24-hour cable TV network launch
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Lead projects
Expedited and managed content operations for ten rebrands/redesigns across career
Facilitated and supported six personnel and strategy reorganizations across career
Led ten years of consistent growth during full tenure at TeenNick from 2002-2012
Nuclear team sizes have ranged from 2- 12
Company sizes have ranged from 25 employees to 200,000+ employees
Led accessibility and engagement efforts at Conversa Health
End-user/audience sizes have ranged from 2 patients to 2 billion users
Ease at working across multiple time zones, countries, languages, and cultures both on-site and remotely
More about me
Graduate of Stanford University with coterminal Master of Arts degree in Media Studies and a Bachelor of Science degree in Symbolic Systems.
Volunteer experience with Meals on Wheels, Society for the Blind, Rock & Wrap it Up!, and Veterati
Former voiceover artist for The N
Former adjunct professor at California State University, Dominguez Hills, teaching Transmedia Storytelling
Documentation best practices
Guideline writing expertise in TV production requirements, UX writing guidelines, editorial guides, and project requirements. Additional proficiency in copyediting, deck reviews, and internal company communications as well as email marketing and copywriting.
Languages
Familiar with Python, JavaScript SDK and C++, computational logic, and computer programming theory. Speak and read German, Spanish at beginning and intermediate levels. English native speaker.
Research, analytics & analysis
Analyzed internal data sets provided by Nielsen, Omniture, YouTube Analytics, Meta, and Mode. Designed and executed patient research studies, conducted patient interviews and analyzed and presented qualitative data.
Audience engagement
Created and presented materials and documentation for internal use including: newsletters, handbooks, user manuals, handover materials, org charts, process workflows, requirements templates, project brief templates, long range planning templates, calendars, schedules and more…
Content frameworks
Expertise in content strategy, content design, conversation design, self-determination theory, content planning, media planning, and long range planning up to seven years out.
Systems superuser
Superuser in proprietary and 3rd party content management systems (CMS), program tracking systems, scheduling and planning software, publishing platforms and collaboration software.
